Previous Partnerships
SantanderSantander was the official partner of Small Business Advice Week 2015.
Santander aimed to position themselves as the financial experts for Small Business Advice Week. They reached an audience of over 32 million on a total of 41 radio stations nationwide. www.santander.co.uk |
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DummiesDummies was the official partner of Small Business Advice Week in 2007.
They aimed to position themselves as the voice of authority over small business advice week. Dummies reached an audience of over 2 million on a total of 42 radio stations nationwide. www.dummies.com |
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NectarNectar was the official partner of Small Business Advice Week 2010.
Nectar Business aimed to position themselves as the leading authority on a range of subjects for SME's as part of Small Business Advice Week 2010. Nectar reached an audience of over 4 million on a total of 11 radio stations nationwide. www.nectar.com |
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Make It CheaperMake It Cheaper was the official partner for Small Business Advice Week 2011.
Make It Cheaper aimed to use Doug Richard as an ambassador for Make It Cheaper to give independent, credible advice on how small business across the UK can take steps to reduce business costs. They reached an audience of over 1 million on a total of 23 radio stations nationwide. www.makeitcheaper.com |
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GrouponGroupon was the official partner of Small Business Advice Week 2012.
Groupon aimed to position themselves as an expert in local commerce and as a credible advisor to support SME’s. Groupon reached an audience of over 5 million on a total of 49 radio stations nationwide. www.groupon.co.uk |
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Funding CircleFunding Circle was the official partner of Small Business Advice Week 2013. Funding Circle aimed to communicate to small and local business owners across the UK. Especially those that were attracted to the proposition of a simple, efficient process to secure low cost funding.
Funding Circle reached an audience of over 1 million on a total of 55 radio stations nationwide. www.fundingcircle.com |
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Royal MailRoyal Mail was the official partner of Small Business Advice Week 2016. They aimed to raise awareness of the lack of international business carried out from SME's.
Royal Mail reached an audience of over 28 million on a total of 52 radio stations nationwide. www.royalmail.com |
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Benefits of Being a Small Business Advice Week Partner
Small Business Advice Week is the intellectual property of the Relations Group. Therefore Small Business Advice Week can only be used for Marketing or PR purposes with the express written permission of the Relations Group. Official partners are able to use the awareness campaign for Marketing or PR purposes if we believe that the association is credible and the content will meet our mission of aiding small to medium businesses. If you'd like to be a partner, please complete the form on the contact page or click here.
The benefits of being an official partner are:
The benefits of being an official partner are:
- Association with the only credible and established awareness campaign specifically about advice for small businesses.
- Rights to use the Small Business Advice Week logo on press releases, your website, advertising and even packaging.
- Authorisation to be called 'An Official Small Business Advice Week Partner'.
- Full page of content on the Small Business Advice Week website.
- UK-wide media coverage.
- UK-wide awareness of your brand.
- Being positioned as the leading brand within your specific sector or region.
- Credibility gained through editorial endorsement, media coverage and associated with Small Business Advice Week.
- The ability to dispel myths or misconceptions related to your industry or sector.
- The ability to educate your target audience.
- The ability to position any internal spokespeople as leading authoritative experts.
Media Coverage
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Radio Interviews and Features
Around Small Business Advice Week, the media are interested in speaking to experts about all different topics on the subject of advice for small businesses. If you have access to interesting and engaging spokespeople, then you could use the media interest in small businesses to communicate to a UK-wide audience in a credible and trusted way. |
Radio and Online Competitions
Throughout Small Business Advice Week, there are many in the media that would be interested in content for Small Business Advice Week but don't have the format to interview guests. They are often willing to talk about brands and messages on-air or online if there is a suitable prize to give away. Typical prizes are vouchers for postage, tickets to industry events or event days for employees. |
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Video Content
Throughout Small Business advice Week, there is an appetite for video content. This could be top tips for how to manage a small business. Advice for small businesses is a popular topic and there is a huge demand for video content especially during this week. Small Business Advice Week is partnered with a video production company called TeleVisualise and all Small Business Advice Week partners get exclusive rates. |
Online Coverage and Infographics
Online media are always on the look out for interesting content. During Small Business Advice Week, there is a huge appetite for interesting and engaging content. Through our partners, we can produce rich media content such as infographics or online releases that will result in extensive media coverage. |
